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Salon Suite Marketing and Client Acquisition Costs
One of the biggest differences between a salon suite and a traditional salon is that there is no built-in client flow. Marketing is not optional—it’s a requirement.
Startup marketing costs may include professional photos, social media content, signage, business cards, introductory promotions, and online advertising. Even if you already have clients, you’ll want to invest in visibility to replace natural walk-ins and grow beyond your existing base.

Patrice McKinney
3 days ago2 min read


Understanding Salon Suite Leasing for Beauty Professionals
Salon suite leasing has become one of the biggest shifts in the beauty industry over the last decade. Stylists, barbers, estheticians, nail technicians, and wellness professionals are increasingly moving away from traditional commission salons and into private salon suites

Patrice McKinney
3 days ago4 min read


Why Every Salon Suite Needs a High-Converting Website to Grow Their Business
The salon suite business model has completely transformed the beauty industry, giving stylists, estheticians, barbers, braiders, and wellness professionals the freedom to build their own brands.

Patrice McKinney
Dec 17, 20254 min read


What You’ll Learn with a Salon Suite Coach
Work with Patrice aka Sway The Pro, the leading Salon Suite Coach helping hairstylists, estheticians, and barbers launch and scale profitable salon suite businesses through proven systems, marketing, and mentorship.

Patrice McKinney
Nov 17, 20252 min read
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